We turn the oshibori, a premium welcome ritual, into a measured acquisition channel. No display, no intrusion, opt-in only.
Three moments, one object. From the premium venue to the qualified lead, seamlessly.
01The branded oshibori is handed out in a premium venue chosen for its audience.
02The scan opens a gamified mini-game. The customer plays, wins, shares their email.
03The customer leaves with a positive memory of the brand. The lead is qualified.
Depending on what you want to achieve, your path is not the same.
A two-day B2B wine trade show in Paris, 1,200 qualified visitors. A distributor brand was looking for a differentiating channel to cut through show fatigue and capture buyer leads.
100 branded oshiboris, craft cotton packaging, white tea scent. Wheel of fortune with a guaranteed prize, double opt-in. Brief-to-delivery time: 18 days.
A French manufacturer of premium oshibori for ten years, Oshibori Concept supplies luxury hospitality, fine dining and high-end events. With Oshibori Media, we partner with a digital studio to turn textile craftsmanship into a measurable media category, without ever sacrificing the quality of the gesture.
The answers to the questions you are probably asking.
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